The grand-grandfather was smart. His great-grandchildren are too. Traders at his heart, it is now more than four generations of Lambert who had perpetuate with passion the traditions of our ancestor of Saint-Jacques-des-Piles, on the shore of the Saint-Maurice River. No wonder that Lambert & Co boutique is synonymous with naturalness and authenticity. There are unique objects whose beauty is matched only by the importance given to quality and patrimonial respect.

When Samuel de Champlain founded Quebec City in 1608, he settled at the foot of Cap-aux-Diamants. Quickly, he moves up the cliff to build a fort that dominates the St. Lawrence River. Little by little, the fort becomes a castle, the Château Saint-Louis. It will be the official residence of the governors of New France. Until the British conquest of 1759, 18 governors hold this position, including Louis de Buade, Earl of Frontenac. Frontenac is in office for nearly 20 years. It is he who, in 1690, repels the attack of the American William Phips on Quebec and which, consequently, saves the French colony. This is probably why he is the best-known governor in the history of New France. In 1893, the Canadian Pacific Railway Company inaugurates a prestigious hotel in Quebec City, located at the most beautiful area of the capital, on the very foundations of the Saint-Louis forts and castles. The name of the illustrious governor becomes an obvious choice, thus marking the birth of Château Frontenac.

To celebrate its 125th birthday, the famous hotel created its own tartan. Its basic colours alone summarize the history of the site. The black recalls the shale of Cap-aux-Diamants, the dark blue evokes the St. Lawrence River, gateway to the continent, and the royal blue symbolizes France and the Earl of Frontenac. The gold represents the prestigious century-old Château Frontenac, whereas the white is associated with winter, since the Château has long been the promoter of snow sports in Quebec City. This predominantly blue tartan is thus a reminder of comfort and joie de vivre.